Running a fleet on gut feeling
Atlas Transport, a 28-vehicle fleet operator serving corporate clients in Rabat, managed everything manually. Routes were planned in Excel. Dispatch was done via phone calls. Driver schedules lived on a whiteboard. The owner, Karim, knew it was inefficient but did not know how much waste was hidden in the system.
When a new client asked for real-time tracking and monthly performance reports, Karim realized he could not deliver. He was losing contracts to competitors who could.
Deploying Weego Pro across 28 vehicles
Weego Pro was deployed across the entire fleet in 10 days. Each vehicle received a GPS device. Drivers got the Weego Driver app with turn-by-turn navigation and digital manifests. Karim got a dashboard showing every vehicle position, every trip status, and every performance metric, live.
The first week was revealing. Karim discovered that 4 of his 28 vehicles were running routes that overlapped by 60%. Two drivers were consistently taking 20-minute detours. And his actual fuel consumption was 31% higher than what his spreadsheet model predicted.
“I thought I knew my fleet. The dashboard showed me I was guessing. Every decision I made before was based on incomplete information.”
Six-month impact
After optimizing routes and consolidating overlapping lines, driver utilization increased by 35%. Fuel costs dropped 22%. And Karim won the contract he had been losing, because he could now provide the real-time tracking and reporting his clients demanded. Atlas Transport has since grown to 42 vehicles, all managed through Weego Pro.
